Archive for the ‘art marketing’ Category

I’ve written that one of my goals for this first quarter of the year is to create some new artwork to enter into a few select juried shows. Joanne Mattera had a really interesting blog post on Monday about entering shows: When Do You Stop Entering Shows?

Certainly timely for me. Her checklists of questions to ask yourself are excellent. I had success about 10 years ago with a series of shows I entered, especially Expressions in Textiles, which was more an early art-quilt venue. I would consider this my first prestigious show. I have success entering a show in Alaska each year, which is an art show, and fortunately for me they like fiber entries. I stopped entering a lot of shows from about 2006 on for two reasons: I was teaching full time and had  very little time for creating art, and entry fees were expensive (moderately so nbow, but I must say, being able to do online entries is a blessing). The entry fee was groceries. Then I entered an art quilt show two years ago and was rejected. Aside from being P.O.’d, when I looked at the artists selected, they were the “same ole – same ole” quilt artists whose work is very recognizable. That’s when I figured I wasn’t going to play with the “big girls” any more. I needed to make work for me.

Hence my decision to try for Visions and a SAQA show this year….there, I’ve said it. Big time. If I am selected, these will be two huge pieces for my resume. Which brings me back to Joanne’s article. “But at a certain point—a tipping point, let’s think of it—you want to see your exhibition experience evolve into opportunities in which you are invited to participate.”

Yup, that pretty much says what I am aiming for. Joanne goes on to say: “Indeed, most dealers looking at an artist’s resumé want to see that evolution. ‘When I see a string of juried shows on a mid-career artists’s resume, I have to ask, ‘Where’s the progression?’ says a dealer I know.”

I know I’m making progress in creating art, and I want to be mindful of shows that would add value to my resume and future opportunities. Quilt shows aren’t going to do it for me. Some art quilt shows? Visions, SAQA, Tactile Architecture…..probably. I’m not interested in dealing with the “quilt police.” My work is not mainstream quilting, although that’s a skill I use. A number of years ago we had our work in a now-defunct fiber gallery in Scottsdale. At the time I was doing different things with my “bindings.” I was serging or facing the edges of my art quilts because the technique helped enhance the message of the piece. The gallery owner – a fairly traditional quilter who worked with bright fabrics and called them art quilts – was appalled that I didn’t have regular bindings on my quilts, and she wouldn’t take a couple of pieces without regular bindings. Well, to my way of thinking, a binding would have constricted the design in a way I didn’t want.

Those pieces are now all in private collections, and I’m still spreading my wings as an artist, trying all different kinds of techniques.

Some shows I do enter – nonjuried, no-fee art shows, where fiber will be accepted. The Tikkun Olam show was an easy show, a twelve-by-twelve piece dealing with the theme, and it could be any media. I did receive a lot of feedback about the piece and some interesting opportunities – and a lot of interesting lessons (just because you say you’re a curator doesn’t mean you’re especially good at it….). There is another show like that coming up that I plan to create work for.

In retrospect, I am on the right track. My decisions seem based in reality and forward movement for me. We’ll see how everything plays out. I am behind on my piece for the Visions show, but I have a month…..less, when I think about photography, but I’m almost there…..a solid week of sewing (which will have to be next week…) should finish it for me. And then on to the rest of the first quarter list.

So a while back – like the end of November – I did goals for my third season of practicing abundance and attraction. December was pretty melancholy for me, made more so by the fact that I couldn’t seem to get it together to work on my new goals. So I decided on a “do-over.”

January 1 came and I was into the zone. We’ve been marbling like crazy for StashFest in Seattle the end of March. And selling on eBay and sewing like crazy. So I recognized I would need to take some time and look at what was planned already for the first quarter and then build on and in those plans. January first we both sat down and looked at what was ahead of us to get ready for StashFest, and once the calendar was blocked out, I knew what I wanted to add.

First, updating my profile on The Textile and Fiber Arts List, which has a totally new design. This will take a while, but I need to get it done.

Second, update my Etsy site with more fabrics. I am getting down (a good thing) because of the holidays, and I want to get at least two more gift baskets up on the site.

Third, make a list of art shows available through June that I could enter. This looks at what work is already done and acceptable, and my availability for doing new work. I narrowed to five shows, of which two need significant new pieces. I am up for that challenge, as the fabric is already created for one of the entries.

Fourth, newsletters. For some reason this has been really difficult to work on….don’t really know why, except I read so much about how great your newsletters need to be and I think it intimidates me. I also have to figure out how to work Mail Chimp…..There will be two newsletters: a general one once a month, and a collectors one once a quarter.

Fifth, the portfolio needs a major overhaul in preparation for Seattle. This shouldn’t take long, once I get to it. Along with this are additional business cards and postcards. I just need to get the images set for these.

Sixth, continue normal marketing. the blog is continuing, and readership has increased, due to my posting on the FMQ list as I quilt along. I don’t tweet as much as I should, but I do post on Facebook. I haven’t been as regular with postings on the Facebook fan page, and that needs to change. I also need to comment on more blogs – get out of Google reader and pass on comments.

So those are the goals, keeping in mind by March 15 we need 400 fat quarters…..with today’s marbling we will be at 75 (and that’s just since December 30), so I’d say we are on track…….

What have you decided to do for marketing for this first quarter of a brand new year?

You know I am a fan of Tara Reed and her Art Licensing Blog. I own several of her ebooks, and she creates and delivers quality. She is having a DYNAMITE sale on her ebook “Goal Wheel for Artists.” It’s normally $57 and Tara is offering it for $27 until January 13.

View the video. If you need help with goal setting, this could be exactly what you need!

Learn more about “The Goal Wheel for Artists”

(FTC disclosure: I am an affiliate of Tara Reed Art Licensing Blog and receive a commission if you purchase an item.)

This is one of my most favorite marbling patterns, and I need to practice doing this one on fabric. It’s a great pattern, lots of movement, and I SO want to quilt some fabric with this pattern! And it seems appropriate to start out a new year of marketing with a favorite pattern. We spent New Year’s Day, hubby and I, working on our schedule for the next few months. We are participating in StashFest in La Conner, Washington, the end of March, so we have to gear up production. That plus building the business.

Normally I would have started out working on all my goals, and then we would have looked at this major opportunity. But….this time was different. And it was good it worked this way. I need to work my business goals around out production schedule, and around finishing my piece for a show deadline on February 13. I need a new portfolio prepared for the March show, additional business cards and postcards – way lots to do for that show. Newsletters – preferred customers as well as collectors – NEED to be addressed – a number 1 priority for this year. Plus maintaining Ebay and Etsy, Fine Art America, and maybe more emphasis with Cafe Press. Given the production schedule for the next 12 weeks, I’m not sure I can do much more.

I do want to get the seasons pattern written, as well as Spring and Summer created. So I am anticipating a very busy first quarter. I hope to have my specific goals set by next Monday. In the meantime, lots of sewing on my one piece, plus practicing from the Free Motion Quilting Project.

In the meantime, here’s a post from Tara Reed’s Art Licensing Blog: 4 Things to Do to Make 2012 Your Best Year Yet.

I love number four: don’t forget what makes you unique!

Also, here’s a post from Dumb Little Man: Trying to Improve Your Willpower….an interesting take on our struggles with willpower. Here’s a quick nugget:

“The problem is, willpower is a limited resource. You can’t stick to a diet by sheer willpower, day after day after day. And you’ve probably noticed that on days when you’ve been trying really hard to be patient or to stick with a tough task, you’re more likely to crack and fail in a difference area. So, if you try to improve your willpower – forcing yourself to rely on it, or even putting yourself in situations where you’ll be tested – then you’re just setting yourself up to fail.”

  I chose my “Explosion” piece for today because that’s the kind of excitement I feel starting this new season three. Seasons one and two of Cocreating Our Reality were eye-opening and exciting, and for the last few days I have been building up to starting a new journey today. First, I am so blessed to be retired and able to work on art when and where I want to, for as long as I want to. I get to spend every day with my hubby, and life is pretty much wonderful. Health problems – of course, who doesn’t have them at our age. But – that’s not stopping me from living a great life.

I discovered over the last two seasons when it was time to evaluate my goals, that I hadn’t really stretched myself – or thought big enough. So I have been pondering that for the last week or so. What is it I actually want to do?

First and foremost, kind of came to me last night in the moments before sleep, is probably the one most on my mind. I need to take this season and concentrate on me. It sounds selfish, but it isn’t. I have health issues that really need to be addressed, and for so many years they went to the side as other things – students, work, hubby – took their place. If I expect to be as creative for as long as I want, and get out and be politically active, and write – do all the things I want to – than I need to focus on my health. So that is goal number one for this season: take the cholesterol medicine, take my vitamins, watch what I eat, get out regularly and exercise, track my food intake, get some yoga teachings, get my blood readings where they need to be. I actually started thinking this way a few days ago, and I’m pleased to say the exercise has already increased, as well as having a bit more control over appetite.

A second goal is tied in to all this. I am getting a second opinion on my vision issues and will work to find strategies to help with the depth perception and balance issues. A new doctor’s appointment is scheduled for next week Thursday, and I have a teacher friend to talk to about some basic yoga stretches. I always knew this day was coming, and now that it’s here, I need to learn to work with the new limitations.

Overall, for the first time, these two goals seem very positive. One hundred days from now, March 10, I expect that I will have been enormously successful at these first two. That statement alone is a major change for me. It’s very positive, rather than using the word “try.”

Business-wise I have some very specific goals.

Number three in my list is to solve the newsletter/collectors’ information issue. I am, as was said to a friend of mine, “leaving money on the table.” This has to be a regular business goal. I am considering taking Alyson Stanfield’s “Cultivating Your Collectors” class in February. That will depend on a number of things, primarily finances. I am good at reading and implementing, and since I accomplished four of Alyson’s goals in I’d Rather Be in the Studio!, I should be able to accomplish at least three this new season. So: newsletter, portfolio (which we will need for a major event the end of March), and I will look through the list for at least one other. Newsletter once a month should be definitely do-able. A collectors’ newsletter once a quarter should be reasonable. I’m sure there will be others to add here.

Number four is searching out wholesale suppliers for cutting back basic costs of making marbled fabric. As of yesterday I have a new wholesale account with Kona Bay fabrics, as we use their colored cotton quite successfully. We are looking for wholesale sources for premium white cotton, silk/satin ribbon (like Offray), and probably some other materials.

Number five is ramping up our Etsy shop, our Fine Art America galleries, Cafe Press, and looking in to Red Bubble, Three Sisters, and at least one other online selling site. My overall goal in all this is to be able to update these sites once a week, as well as include items from these sites in our soon-to-happen newsletters. I’ve tried setting monetary goals for Etsy and Ebay, and they are very fickle, depending on the economy. I do tweet my Etsy and Ebay offerings once a week, which certainly drives traffic to the site, but I don’t see it converting. However, I know that it is only a matter of time, as is the case with this blog. I am about to hit 1500 viewers per month, so I know it is consistency. (Concerning the blog…when Facebook changed its latest set of operating, my blog numbers dropped. Turns out, on exploration, Networked Blogs was a casualty and needed to be reactivated. Once that happened, I saw numbers increase again…..I am amazed at how net-savvy we need to be these days!)

Art-wise I also have some very specific goals.

Number six is to enter a major show with new work. The deadline for this is mid-February, and I am already hard at work on the first of two pieces. The fabric has been created, and the ideas are flowing. Here’s just some of the fabric…..

Unpolished red satin

If I get accepted, great. If not, I will have two new lovely large art pieces for our body of work. But I am putting out to the Universe that this will be show-worthy art.

Number seven is to create the kit for Marbled Seasons. Yesterday’s blog post showed the first of the four small quilts/table runners. I used to have several patterns, all of which I sold the rights to. So I just need to make more. For this goal I want this set of kits completed, and two new ideas for pattern kits, plus a rewrite of my Polynomial Quilt pattern – which I used the quilts for that very successfully in an adult algebra class to teach multiplying, and it was highly successful.

Number eight is to be completely prepared – except for minor loose ends – by March 10, for StashFest at the La Conner Quilt Museum in La Conner, Washington. We have been invited to participate, and it means marbling about 400 fat quarters in the next three months…..another reason for looking carefully at wholesale outlets! This is an interesting goal, because after our last guild presentation, I put out to the universe that it would be fun to travel and do demos in the Southern Arizona, southern New Mexico area. Well, two days later I had this email…..as Dale Anne Potter, my muse with Law of Attraction said, I was open to the possibilities.

Number nine will build on the previous. Develop a letter/sample to go to local guilds for demos and classes. I think just the development at this stage, because we will be focused on making fabric for Washington.

Number ten, under the category of Miscellaneous, comes continuing to work on Art From the Heart, a site devoted to spreading peace and nonviolence in the aftermath of the Gabrielle Giffords shooting. We had two new entries this last month, and I am hopeful for more.

Now that I have these written, I have to chuckle in that I was concerned about trying to get my goals coherent for this season. These are more detailed than the past two seasons, and they will certainly stretch me.

So Day One – I’m going to sew, work on some lists, and get ready for a small craft event on Saturday. Plus, it’s the holidays, and I want to “do more good” this year on a daily basis. May you have a really awesome day!

Some interesting food for thought from the Fine Art blog…Questions You Don’t Have to Answer. Interesting because I was frustrated at a recent show in northern Arizona. So many of the artists I was looking at did not have websites. One was a great painter, and I knew i would buy anyway, since I was  right there. But now I had no way of looking at his work for future purchases. Yes, a lot of folks take a card, walk on, and you’ve lost your chance for a sale. I don’t shop that way, but I’m guessing I’m in the minority. Thoughts?

I realize a lot of people don’t consider themselves web savvy, and perhaps that’s why they don’t have a site…or even a Facebook page. But I’m figuring the web – and art sales on the web – is here to stay. Yes, we all want the immediate sale, but in this economy, that’s probably not going to happen. I bought from the artist – prints, because the price was right, but if he’d been on line, I would have looked at one of his canvas prints. Now I have to hope I see him at another show…….

Also of interest for marketing is this article posted a while ago in What the Craft – Why Handmade is So Expensive. This is a really good look at how much time goes into each piece we make. If we totaled up all the hours we actually spent, we’d never sell anything…..

And…10 Tips to Increase Your Productivity from The Future Buzz.

For me, my productivity comes from making lists, and then determining which of the big projects to work on next. I keep deadlines in mind, although sometimes I just don’t make them. I have a couple of things coming up that are definite for major art projects, and then my lists help me organize the day-to-day items. The biggest “left-over?”

Well, there are two…..my portfolio revisions, and the newsletter development and schedule. The latter is the most important, and for some reason it just hasn’t made it to the top and actually gotten worked on. That is a goal for the start of next year, so I don’t miss out on the holiday season. However, that said, we have been MUCH better this year about approaching holiday sales.

And in that spirit….this gift basket needs a home…...see the Etsy store…….

Great marbling session on Sunday – expect to see a few more fat quarters show up in Etsy…..

Some interesting thoughts going through the mind over the last few days, primarily thinking about future directions for the business. We really enjoyed our guild demo and would like to do more, so moving up the to-do list is a plan for making that happen. We also spent a good chunk of time yesterday planning out two now major art pieces, something we haven’t done in a long time. Hubby has some great designs from a number of years ago that we want to bring to fruition. So it’s been really fun to look at the artistic side of planning.

Thanks again to Laura Bray and her e-course on Multiple Streams of Income (also available in an ebook – Click here to visit katydid designs.). For the first time I understand marketing and art-planning. I was too focused on marketing and not enough on actually creating art to increase income. My second season on 100 days ends on November 18, and I am already thinking about new sets of goals and increasing the range of goals. It’s turning out to be another good month for us, and I so want it to continue. My linking you to Laura Bray’s work is an example of a passive income strand, another area I am focused on building; you visit sites I recommend, purchase something, and I receive a commission. If you visit the Resources tab for the blog (at the top), you will see people and businesses I recommend – some of which pay me a commission, and some who don’t. Either way, I am only sending people to you that I use/have used and have confidence in.

That said, I keep reading and processing more information about building success as artists. Here’s a couple of articles I’ve found in the last few days that may be timely for you.

Thinking about giving up the art business? From Fine Art Views blog comes “Boiling Point.” A good read if you are discouraged by success as an artist.

From Joanne Materra comes a great post on potential scams we all have to be on the watch for. Called “Don’t Fall For It,” it’s a look at potential scams.

And along the same line, from Artsy Shark comes an article about applying to exhibitions, “Five Tips on Getting into More Juried Art Exhibitions.” A word about Artsy Shark – we will be a featured artist sometime in the next few weeks….stay tuned!

Have a great week marketing and building your joy!

It’s Tuesday, and here’s the Top Ten.One advantage to being on trips is I get caught up all at once and get lots of things listed for the next Tuesday! Don’t forget the bonus at the bottom from MAD Magazine!

From Dumb Little Man comes another interesting idea for organization: Try the Tag-It Approach for Increased Daily Productivity. I particularly like the parameters for tagging the tasks…like “high on irritation/nagging.”

 30 Places to Buy and Sell Stock Photos, from Kate Harper’s blog of Greeting Card Design. Some great resources for photographers.

From JPG Magazine comes some great photos of  their challenge “Give Me A Sign.”If you’re a serious photographer, you probably already know this site. If you just love eye candy, then follow along with their blogs.

Trees at Work by Quin Hoxie

Linda Matthews has a guest blogger on the topic of our inner critic. Here’s the start of Chris Zydel’s essay:

“I came across a startling statistic recently, which is that more than 90% of all children consider themselves to be creative yet only 10% of adults see themselves as having any creative capacity.

So what happened? How do so many of us lose our connection with the basic truth that we are all born creative and that it’s not meant to just go away once we get our adult badge?”

Alyson Stanfield has an amazing, right-on post about exposure for artists and the pitches that are thrown our way: You Promise Exposure, We Want Results.  This really resonates with me, as we have had issues with folks from quilt guilds asking for donations. We no longer do that because 1) we were never thanked, 2) we never got a copy of the program or any publicity material mentioning us, and 3) our local quilt guild made assumptions about us always donating because they couldn’t afford to pay us. Sorry – I have bills to pay. So – if you’ve been in this position – and even if you haven’t – read this article!

Okay, here’s some of the coolest new fonts! Kate Harper Designs has a cool link to a blog post on typography. How can you not love a chocolate font?!?!? This is from DJ Designer Lab: 40 Beautiful Handmade Fonts.

From Lyric Kinard comes a bead tutorial that goes with her new DVD, Bead It Like You Mean It (on my wish list….). I do want to try these stacks.

From Cool Hunting comes a look at word play, “Word as Image,” much like the words we tried to decipher in class. Some interesting new revisions.

From Fine Art Views comes a blog post by Moshe  Mikanovsky about 10 Ways to Use Your Smart Phone when it comes to marketing and building your business. A couple of good ideas here, and I personally need to get over being phone-challenged by my Droid. Making lists – and checking them – is probably the biggest thing I could do….

Also from Fine Art Views is a piece that really resonates with me this week, as we just got some local gallery representation. “Forget New York City – Think About Your Own Art Community.” We finally made the break-trough locally – and in a good way!

So…what have you found on the web this week? Send along a couple of links in the comments section!

BONUS: From MAD Magazine…….new Super Heroes…….Just Us League of Stupid Heroes….

Oh my goodness. Today is the third amazing day in a row! It all started on May 1 when I began the first season of Cocreating Our Reality and practicing the Laws of Abundance and Attraction. I started with changing my thinking to always being positive. The first week was very tough, as I became aware of just how negative many of my thoughts were. Eyeopener, to say the least.

So when I retired the end of May, I knew I was going to become a full-time artist – something I have wanted to do for YEARS. Each time I wrote an abundance check with the New Moon, great things happened. So how does Monday Marketing and Top Ten come together? Well, if you’ve been following the blog, you know that on Mondays I have been looking seriously at marketing the business and our art. It’s been all about organization and learning and getting out there. At times it seemed like I was just doing more things and not having anything to show for them.

The rationale part of me knew that I was laying groundwork, and I would have to be patient. Now here’s the top ten for us since June 1 when I started the heavy work for marketing.

* I started with lynda.com and took some classes on Facebook and Twitter, making changes and setting up pages and addresses and plans.

* After getting them set up, I then started a class in Linked In, as I had an old profile from over a year ago. Again, I worked through a class on lynda.com to do all this. So the profile got set up.

* One of the things suggested in the Linked In course was to join some groups and become part of the conversations to develop our networks.

* I joined Art Business and Art Marketing, as well as a few others, and I heard about a call for work for a show in Tucson called Tikkun Olam. All work was 12 inches square and reflected on crises facing the earth.

* I offered to help and sent out information about the show throughout my various networks, plus I made a piece for the show.

* I attended the opening reception for Tikkun Olam (see the post here) and met and chatted with the organizers of the show, two artists from Tubac and Santa Fe, plus talked to a couple of people interested in the piece I created (you can see it here – it’s the yellow piece). What was so cool was to get the positive feedback from the organizers; they loved the piece and (as I found out today) the hanging system.

* I sent thank you notes with offers of additional work to the organizers the next day.

* I got an invitation as a result of the reception to join a group of artists planning a show in October in Tubac (a major arts mecca in southern Arizona) and attended the organizational meeting today.

* This show will be October 22 in Tubac, called Anza Energy. We’re putting about a dozen pieces in the show. And…..

*One of our marbled pieces, Ocean’s Bounty, may be the piece on the main poster for the show, and…..several of the pieces – if they don’t sell – will probably go into a spa resort as part of a water show in Tubac, and….one of the galleries whose owner is also participating, has a couple of our pieces now in his gallery as part of the publicity about the Anza Energy show.

So……get out there and do the work – your art and your marketing!!

This Monday there are some great resources for you in various aspects of building your business. Hopefully you’ll find something interesting and useful. I’m starting with a quote from Dale Ann Potter from  her blog:

Affirm the positive, visualize the positive and expect the positive, and your life will change accordingly…. Remez Sasson

Great words, and I gotta tell ya, I am loving being positive and sending good energy out into the universe. It paid off big time yesterday with a couple of connections to some galleries in Santa Fe….

This first article came via a blog from a blog from another blog – and I discovered Harriet Estel Berman and some really great information – professional guidelines.

A Good Holiday Season for Etsy – are you ready? A timely article from the folks at Handmadeology. I intend to read and reread this article several times and really get into the aspects they talk about for being found.

Also from Handmadeology (love the name) comes a timely article on getting those views to conversions and sales.

From Social Media Examiner (a great resource you should definitely subscribe to) comes an article on 20 Ways to Promote Your Facebook Fan Page. Where should you be putting links? And other great information. Then check the sidebar for more great tips.

Also from Social Media is a GREAT article on companies that have created wonderful fan pages, with lots of helpful ideas for you. It goes perfectly with the above article. I tell ya, ya need to sign up for updates from Social Media!

In keeping with the positive quote at the beginning, here’s an article from Dumb Little Man – You Must Resist the Urge to Quit. I so agree with the sentiment – since I’ve retired and have had the time, I am so involved in making art, as well as marketing.  I think of the times when I was tempted to quit, because I just didn’t have the time – but I stayed with it, and now it’s paying off.

From Step 2: “Action creates momentum around a goal. If you’ve been taking action consistently and suddenly quit you’ll notice that it’s going to be hard to get your momentum back. That’s why one of the best things you can do when you’re tempted to quit is to take action. You’ll start noticing that even the smallest action taken on a consistent basis will have a compounding effect. The smallest action can reignite your fire or give you hope that there is a light at end of the tunnel.”

So what have you found on line about marketing that you want to share with others? Leave a comment with the information and we can all check it out. Now get busy!!

  I did a lot of thinking about organization and related business aspects during our trip to San Diego (hence the picture). I had my big notebook with me for major planning, and I keep a small notebook in my purse for sudden ideas and strokes of genius (yes, there have been some…).

  But man, there is a lot to this organization, especially if you don’t want it taking over your actual art work. I am slowly making progress in a number of areas, but I have to give myself a break and realize it’s not going to all happen at once. The important things – growth in blog visitors, more art being created – and more sales – are all starting to happen. It just takes time…and organization.

So herewith, my latest attempts, based on Action 3 of Alyson Stanfield‘s I’d Rather Be in the Studio! I have read ahead in other actions, and I am making slow progress, but for me, I need to also complete each piece. That’s one of the biggest challenges I have found – not trying to accomplish a zillion things and making small progress but having nothing completely finished. Comes from years of multi-tasking in teaching and directing theater.

Action 3 looks at routines. Here’s an interesting thing I’m finding. In the past when I read a book (and I’ve done many), I usually skip the exercise part – figure I’ll get the most out of the reading and then move on. But I never really make any improvement. So part of my promise to myself in buying new books and art materials is that I WILL USE them. Does make a difference.

Routines: Every Day

* Sew (I have been VERY GOOD about this!)

* review goals (yup)

* comment on other blogs (kinda)

* send at least 2 tweets (nope)

* upate fan page (kinda)

* work on newsletter info (nope…..some kind of block going on here….)

Routines: Every Week

* accomplish 1 action (yup)

* Etsy marketing and new items added to the store (yup)

* review organizational notebook for progress (yup)

* add connections to Linked In (yup)

* get caught up on email (yup)

* take care of at least 3 loose ends for actual art making/sewing – like getting bindings finished (pretty much)

* work on licensing collection (not yet…)

Routines: Each Month

* read magazines at Barnes and Noble (yup)

* send newsletter (ABSOLUTELY DEFINITELY THIS MONTH)

* new work photographed (yup)

* visit two galleries (yup) – and a show in a week!

* check on affiliate income, etc. (yup)

Routines: Each Quarter

* complete at least 2 licensing collections

* set new 100 day/Season goals

*look ahead to holidays for Cafe Press

* add a new affiliates

We’ll see how this quarter goes. I’m happier with this organizational than when I tried to delineate my marketing on a day by day basis. Then I felt guilty if I didn’t get everything done each day! Here’s Alyson’s book – I HIGHLY recommend it!

Busy week at the marbling ranch….getting ready for a marbling session tomorrow – lots of leaves for our holiday baskets, new fat quarters, and some ribbon coming. In the meantime, here are some goodies available now in our various shops.

On Ebay this week: some great remnants. These are hand-marbled Kaufman cotton remnants,  fifteen (15) pieces, in  assorted colors and designs.  Sizes are 3×6, 1×9, 8×9, 5×8, 4×15, and 6×17 inches.  All pretreated, heatset,  and preshrunk – ready to go for your project. Perfect for art projects,  scrap booking, quilt blocks, doll clothes,  book marks, embellishment,  accessorizing.

On Etsy this week, a really gorgeous piece of hand-marbled crepe.

Hand-marbled silk crepe fabric in a contemporary wave pattern. Size 10 by 28 inches. Edges are serged solely to prevent raveling. There is so much movement to this piece, and the colors are summer-bright. You can use this for a center medallion, for applique flowers – nice and bright for a basket design! Fabric is pretreated and heat-set – ready to go for your project. Also perfect for ATCs and small art works.

Also on Etsy, a unique table runner, made of a batik that is machine quilted, edges serged, and then woven in strips for this look.

And on Cafe Press this week: our best-selling journal. One of our most favorite Digital Marbling (TN) pieces on the front of a journal. With the increase in personal journals, you owe yourself a great design!

Go ahead and browse – you never know what you’ll find! Start shopping early.

Don’t forget our coming Holiday baskets – perfect for the artist or crafter who needs some unusual goodies. More on this next week.

I’m getting caught up from a few days off, so I’m overwhelmed with all that I’m reading and seeing on line this week. The first article from Dumb Little Man has some great thoughts on productivity, perfect for me now as I try to be productive and at the same time not flit from one thing to another.  “Is Your Passion for Productivity Hurting Your Creativity?”

Also from Dumb Little Man, and in line with the last post, comes finding time for meditation. “Three Ways to Bring Meditation into the Chaos of Daily Life.” Sounds like my life on a regular basis…although not as much now that I’m not teaching. (Have I mentioned at all that I’m retired?!?!)

I enjoyed the one or two times I have dyed fabric. I played everything by ear, bot really sure what I would end up with. I discovered one very important lesson – I have a LONG way to go to get good at this. One person who already is there is Vicky Welsh of Field Trips in Fiber. Read about her process just in creating a monthly color palette, in this case reds. And many of us know just how difficult it is to achieve the right red.

Since I am actively marketing my Etsy store, I discovered a blog related to all things Etsy, called Handmadeology. Lots to explore and read about – I’ve already picked up an idea for promoting my holiday sales.

And…for those of us getting older….remember Wayne Newton as a young sensation? Check out Mad Magazine‘s send-up of a new album…..you have to go and look – won’t spoil the surprise here…..

And also from Mad – Dick Cheney’s resignation letter….you’ll laugh and cry at the same time for poor Dickey…..

I am really taken with the flash mob concept, and this one is pretty cool – Ravel’s Bolero at the Copenhagen Central Station. Imagine a full orchestra just appearing….loved the bassoon, and wondering about transporting the percussion section….

Anyone using Pinterest? I’m having trouble getting it to work – maybe it’s because I don’t understand it totally, or maybe…it’s because the IMac is over 5 years old and not happy these days….Anyway, I’m a sucker for post-it art. I’d like your feedback on using Pinterest.

In memory of September 11, here’s an update from The Best Article Every Day about the World Trade Center.

Finally, to end with a tie-in to the beginning: 20 Ways to Be Better at Life Today, fropm the folks at Nerd Fitness (how can you not love that?)

  As part of my goals for this next set of 100 days, I want to work through a minimum of three of the action goals from Alyson Stanfield‘s I’d Rather be in the Studio! Action 2 is all on organizing, something I have SLOWLY been pulling together. The business is at a point where a folder for me won’t cut it any more. Hubby handles the finances and anything with Ebay. He has the chart of accounts set up, all the ledgers updated, all Ebay items organized, and does the quarterly justifying of the books. He is the Felix in the family, and I certainly qualify as the Oscar.

That said, I can find anything I need in the organized chaos I sometimes live in – comes from 40 years of teaching and knowing immediately where something is, even if I can’t see the top of my desk. But now that I have time, I took Alyson’s suggestions and looked at so many different areas.

The answer for me was a large notebook with dividers. Now I have a place for emails, articles, lists – and every time something new comes up, I set up a new divider in the notebook. When we were on vacation for a dew days in San Diego, I brought the notebook to the beach and we sat and went through each section, brainstorming additions, corrections, new products, immediate followup, and the like. I think hubby was kind of impressed at how much I organized everything.

I particularly like that I can sit with the notebook each week, go through the sections and pick out what needs to be worked on for that particular week. I can add dates for finished items, move things around and change dates, and decide which project will get accomplished that week.

Of particular help was using the notebook to then help organize the computer desktop for all the images and emails and documents related to the business. Now I have major folders, especially for the licensing art, on the desktop, and I feel like I finally know where all the images are going to go. Case in point: we have Ebay photos from 2004, when we first started selling on line. Now there’s a folder of “old” Ebay photos, organized by year, as well as the most current images. I’ve done the same thing with the Etsy folder, and this will carry over to the Fine Art America photo. What helped in organizing all these images was finally figuring out how to work with Adobe Bridge in the Creative Suite. I love seeing all the photos at once!

If you need help in getting organized, I recommend two sources. One is the “Multiple Streams of Income” ebook from Laura Bray. (I’m an affiliate, and it you click “katydid” on the right side, you’ll go to her site for ordering. I do recieve a small compensation for sending you there, but I’ve taken the course and it helped me tremendously.) The other is Alyson Stanfield‘s book I’d Rather Be in the Studio! You can order from Amazon (and yes, I’m an affiliate there, too…..one of the things Laura Bray talks about in her Multiple Streams ebook and course is setting up affiliate accounts.).

Happy organizing – share your tricks and ideas here in the comments.

It’s Thursday, so let’s take a look at what’s available for MarbleT-Design around the web this week.

On Ebay: I love a couple of the pieces this week, and if they don’t sell, well, I’m a gonna quilt ‘em. This one is very organic and would be great to quilt. A fat quarter in Halloween colors, looks very much like an actual piece of marble. We are getting MUCH better at creating that pattern!

Also, a great fat quarter in the traditional peacock/bouquet pattern. Some great colors and lots of movement.

On Etsy this week: a gorgeous fat quarter of unpolished white satin – multi-colored with lots of movement to the piece. Satin requires a lot of work – from pretreating to the actual marbling – you have to be very careful about each step or the pattern washes right off the satin. Once it’s heat-set, you’re fine. All our fabrics are heat-set and ready to go for your projects.

On Cafe Press: a cool little magnet, of the traditional pineapple quilt block, made with marbled fabric. Great little gift for yourself and your refrigerator….

And from Zazzle: a piece of artwork created a year or so ago that you can put on any number of cool items. “I’d Rather Be Making Art!” And wouldn’t we all…I gave this mug to a few of my teacher friends who would lament about not having time to make any art during the school year. I’m still trying to figure Zazzle out, so you’ll have to click on the link. It’s so cool that you can customize this item on whatever you would like – different mugs and so forth.

There will be more – we are making fabric each week now that we both have the time and can work together. So check back – or better yet, let us know if there’s a custom product you are interested in.