* worked on getting more items up each week on Ebay, which will mean going back to marbling once a week, whch won’t be a problem since we now have the time during the week.
* Etsy store is up and operating again, with more items this time, and plans to add two or three each week.
* along with this is a lot of work looking at what’s going on with Etsy, including circles and favorites. I am seeing some great artwork, but I am realizing that “hearting” other textile artists probably isn’t going to get me anything more than additional traffic.
* I got caught up on all the basic website changes I needed to make, and this is where I made a very interesting discovery…..
I signed up for lynda.com, a training company online, particularly for their Dreamweaver class. As I started in with the first of the videos, I realized I probably should work through the course on web basics, and I gotta tell ya, my respect and admiration for my friend the web designer when up a thousand fold. She knows so much! As I got into the Dreamweaver class, I realized I was in WAAAYYYY over my head…..
Hence the headline….this is the place for an expert. I am working through these videos and trying to figure out how to get the web pages even on to my computer to work on them. I realized I am way past wanting to learn and understand a new web program for web design, when I have a fabulous person available to do the changes for me in a minimum amount of time. I realized I didn’t want to spend the time it would take to learn all this. That’s not where my interest is.
Which is a major change for me, since I had been doing all this in the late 90s because I couldn’t afford to pay to have the site done. Not the case now. I realized just how valuable my time is to create the art. I’ll spend the time figuring out Ebay and Etsy, but beyond that, I am not interested in more skills.
So value your time and know when you need to go outside for help. It relieves your frustration and moves you along a lot faster.
Timely for me was this blog post by Alyson Stanfield on marketing. Your strategies are more than just setting up your social media; it’s making them connect to give you a wider audience, but you have to have a plan for all that. I did discover this week that I was spending a huge amount of time on Facebook, Twitter, and reading past blogs. I need to be much more selective as to how I spend that computer time and make sure it all works together.
That’s what is leading me to my goals for this coming week:
* Twitter and Linked In courses through lynda.com
* get LinkedIn set up, updated, and useful
* update Facebook Fan Page
* change out some of the older pictures on the website as well as add new work up on line
* define my marketing goals and draft a mind-map of my goals
* if time, HTML class on lynda.com about newsletters
* and…order a free VistaPrint t-shirt advertising Marble-T Design!